Tuesday, December 22, 2009

Marijuana on the Menu

At first we thought Denver restaurant Ganja Gourmet’s severely limited target demographic—medical marijuana cardholders—would preclude economic success. Then we noticed its pricing—$10 per cannabis-laden brownie, $89 for a pot-laced pizza. And we further learned 90 percent of its business is takeout, meaning cardholders are buying for a much-larger circle of friends. Now we think this could be the most lucrative restaurant concept ever…as long as it remains legal.

Via Restaurant Hospitality


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